Hello, I'm Mel.
Freelance copywriter UK.
An empathetic, creative writer & visual wordsmith.
Ensuring your service users feel heard before they speak, and seen before you meet them.
If you educate, coach or support people's personal development... I'd love to work with you.
"I highly recommend Mel for anyone seeking a talented wordsmith to elevate their marketing efforts."
Ella Swain, University of Salford
How I'll work with you...
Speaking to hearts, then minds.
1
Getting to know you.
Who you are.
What you do.
Who you do it for.
Why you do it.
How you got here...
Where you want to be.
We'll work together to find your voice and understand how to speak to your audience.
Then, we'll create authentic content that elevates your offer, inspires connection and builds trust.
2
What do I see, for you?
Your content needs to be created with a vision in mind from the start. So, whether you have a campaign look and feel, guidelines and tone of voice...
Or simply a hope and a wish for something new!
I write with vision and creative consideration, always.
3
More is more.
Keeping consistency, broadening reach, and ensuring your content creation is as cost effective, is imperative.
I write multi-purpose copy, constantly thinking of ways to extend it's lifespan, wherever possible.
Working with Mel on our Clearing student recruitment campaign was fantastic... Having a skilled copywriter like Mel, who quickly grasped our audience's needs and motivations, as well as our brand voice and key messages, made a big difference in such a complex campaign..."
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Headline that hooks people in, gets them excited and makes them want to sign up.
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